WHAT’S A BOTTLE OF COCA COLA GOT TO DO WITH CHRISTMAS ANYWAY? THERE IS A LESSON IN HUMAN CONNECTION MAGIC FOR US ALL.

WHAT’S A BOTTLE OF COCA COLA GOT TO DO WITH CHRISTMAS ANYWAY? THERE IS A LESSON IN HUMAN CONNECTION MAGIC FOR US ALL.

It’s officially Christmas …

The Coca Cola ‘Holidays Are Coming’ Christmas Truck advert made it’s debut just a few days ago during an ad break on Gogglebox and in traditional style, people flocked to social media with excited statements that we see year in year out;

‘It’s officially Christmas now the Coca Cola advert has been on’.

‘Get the turkey ready, Coca Cola has started Christmas’.

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DUMBING DOWN, CUSTOMER EXPERIENCE AND THE JOY OF UNDERSTANDING IN THE ATTENTION ECONOMY.

DUMBING DOWN, CUSTOMER EXPERIENCE AND THE JOY OF UNDERSTANDING IN THE ATTENTION ECONOMY.

The Nobelist Pleasure Is The Joy Of Understanding’ — Leonardo De Vinci

This quote has always resonated with me, it’s message lies at the heart of the core values of my own small business. Understanding is everything.

The past few months have been an incredibly transformative time as far as personal and business growth goes. I have always been a very intense person, I like to understand. Understand you, understand what makes you happy, what makes you sad, angry, elated, motivated, what makes you connect with me and choose to connect with me when there are a billion other people on the planet offering out hands for connection, attention and the privilege of building a relationship with you.

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